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*NEW* Fuel & Food Discount Program
The MCA is sponsoring a Fuel and Food Discount Program that provides a discount at all Speedway, SperAmerica, Jiffy Lube and Kroger stores. To learn more or to sign up for this program, please visit http://abcsaves.awarecart.com/mca1.php or download this informational sheet and application below:

Fuel & Food Discount Program Informational Sheet & Application

*NEW*
Re/Max Real Estate Services
Have you been considering buying an additional carwash or other commercial business? Maybe you've thought about selling, but you don't want a "For Sale" sign out in front of your business. Do you know what the real market value of your existing business is and how to leverage it for re-financing or expansion. What are the keys to the evaluation process? The MCA offers a "real" real estate member benefit through its relationship with RE/MAX Real Estate Professionals. Contact Tim Beckwith at the MCA office for more information at 800-546-9222.

*NEW* Credit Card Processing & Gift Card Program
1000 FREE CUSTOM GIFT CARDS!
MCA proudly announces their new relationship with First Data Corp.  Powering over 1500 Visa and Mastercard transactions per second while processing over 2 Trillion dollars annually for merchants around the globe, First Data leads the world in Payment processing. Offering members special discounted processing rates and 1000 free gift cards with bundled plans, First Data saves you money. First Data supports MCA with a percentage of your processing dollar going directly back to MCA. Call or e-mail David Overley for a free marketing consultation at (517) 803-5435 or david.overley@firstdata.com.

Marketing Tips
Beginning in 2008, the Marketing Tip of the Month will be consolidated as a feature in MCA's quarterly newsletter. These tips help give you ideas on how to increase sales, save money and make your business more profitable! Read past tips and future quarterly tips by clicking here.

Unemployment Tax Audits
Over the past 25 years, state unemployment tax continues to increase. Employees receive unemployment even when they quit or are discharged. Unemployment Services, Inc. provides discounts to MCA members on services to help save money and reduce the work and worry associated with controlling unemployment dollars. Contact Kent Downey at (248) 926-8900 about how your company can save!

Regulatory/Legislative Advocacy
Whether issues arise in Congress or in any of the States in our region, rest assured MCA is watching and monitoring developments which affect our industry. We send out special alerts as needed on issues which need your input or participation. Have questions or comments about legislative or regulatory proposals? Contact Vanessa Crocetto at the MCA office (800) 546-9222.

Public Relations Campaign
MCA is working on a public and media relations campaign addressing the environmental and monetary benefits of using a professional car wash. MCA is also developing media kits offering tips on how to gain visibility for your business. You can also visit the International Carwash Association's public awareness website "
Car Love", which focuses on the benefits of using a professional carwash.

Discount Energy Program
If your company spends more than $500 a month in gas or electric bills then the MCA Discount Energy Program may save your company 5 - 20% a month! MCA has partnered with Kimball Power Company, LLC, a purchasing agent of energy, to bring members the Customer Choice Program. When your company qualifies for this program, Kimball Power will work with many different suppliers to get the best rate on energy sources for you! This purchasing program will allow your company to substantially reduce natural gas and electric bills, with little or no up front costs. There is no service change over or interruption during the transfer to the Kimball Power program.


Special Member Discount from Staples
Your membership with MCA entitles you to an average of 50% savings on all Staples products when you order online. This single membership benefit could save you hundreds of dollars each year! For more information, contact Fred Lentz with Staples at 1-800-693-9900 ext. 415 or via email at
Fred.Lentz@staples.com.

Property/Casualty/Health Insurance
Look no further than MCA for all your insurance needs. Contact Donn at 800-546-9222.

Car Rental
Both you and your employees can save 15% off Standard Daily Member Benefit rates through our Hertz Membership Discount Program. You also receive coupons for additional discounts or vehicle upgrades. You can request additional cards for your employees at no cost as a great benefit!

Vehicle Incident Bulletin
As part of the Finish Line newsletter, MCA publishes a Vehicle Incident Bulletin which describes damages and other problems wash owners are experiencing with different vehicles. This is a great tool to help reduce vehicle trim and mirror damageas well as control insurance claims. MCA members are encouraged to fax or mail in their Vehicle Incident reports to the MCA office. If you need another report, contact Nancy Hawkins at the MCA office.

Membership Roster
Each summer, the MCA produces a Membership Roster for distribution to all MCA members, distributors, suppliers and manufacturers. This directory contains the MCA by-laws, all of our partner service providers, upcoming MCA events, and listings of all the car care members in our five state region. Advertising is available to companies that have a product or service to bring to our industry.

Members Only Section
The MCA website now has a "Members Only Section".  Members can get the most up-to-date information and tips on:

- Marketing and Sales Strategies
- Legislative Updates
- Public Relations campaigns
- Motivating your workforce
- Tax Tips
- Registration forms for member programs


© Midwest Carwash Association
3225 W. St. Joseph Street - Lansing, MI 48917
P: 517-327-9207    Toll-free: 800-546-9222    F: 517-321-0495    E: info@midwestcarwash.com